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Research released today by Barclaycard* into the spending habits of UK festival-goers, reveals that pop-up commerce presents a growing opportunity for businesses, with those selling at live events benefiting from increased revenue, improved customer engagement and longer lasting loyalty.
Where's Britain spending?
We process nearly half of all credit and debit card transactions in the UK, which gives us unparalleled insight into consumer spending. Here, we regularly report on our exclusive spend data and comment on the mood and habits of the nation.
Consumer spending rose 4.3 per cent year-on-year in the first three months of 2017, driven by a mix of splashing out on the ‘experience economy’ and higher prices on essential goods